Watch how our clients respond to our services
End wasteful ad spend & decrease your cost per sale
Scale profitable ads without hurting results
Discover & implement more profitable keywords
Optimize bids & budgets to achieve the highest profitability
Your Ad Campaigns are Leaking Money. Entourage Management Services Will Fix This.
See a couple of examples of how our results-driven, proven strategies deliver higher profits for our clients.
What You Get With Our Management Services
The process we will use to keep your ads profitable and consistently improving.
We will audit & optimize your existing PPC campaigns
We will review, optimize, and expand upon your existing PPC campaigns to ensure that we keep only the best of what is already in place while eliminating pre-existing wasteful ad spend.
audit your listings
Ad campaigns are only as good as your product listings. We will review your listings and make recommendations to improve your conversions before expanding any more on your ad campaigns.
We will perform
ongoing campaign optimization
Ongoing optimization is the key to lower average cost of sales (ACoS) and higher ROIs. We’ll optimize your bids and budgets to ensure you’re spending every ad dollar wisely, and perform ongoing search term optimization to locate and remove unprofitable terms.
We will do
keyword research & expansion
We’ll use a variety of resources to determine the hottest keywords for your products, along with competitor analysis, reverse ASIN searches, and more. Then we will use this valuable data to expand your keywords so you can attract additional buyers for your products.
We will expand
your search terms
We will research the profitable search terms buried deep within your campaigns to discover which search terms are connecting with your prospects. We’ll then convert this low hanging fruit into keywords and begin bidding on them.
Perfect and Simple Solutions
What You Can Expect From Entourage Management Services
Effective Sponsored Products management involves careful, painstaking work because every niche and product is unique in its own way and requires a custom tailored approach.
- A customized strategy to be developed for you by your account manager.
- An individualized timeline for demonstrated results for realistic improvement expectations.
- A detailed progress report each month that identifies key performance metrics and gives you an easily understandable rundown of how your account is doing.
- While we’re the PPC experts, you’re the expert in your product/niche so you can expect active collaboration in areas beyond the scope of management procedures for maximal results.
1 - 4 Weeks
We analyze your existing listing(s) and campaign(s) and fill in advertising gaps with the appropriate campaigns and ad groups (there may be initial spikes and dips in your numbers in any research period).
4 - 8 Weeks
We carefully monitor adjustments made to address any initial problems, scale best performing areas while optimizing bids, budgets, and keywords.
8 - 12 Weeks & On
This marks the completion of the research phase. We continue tweaking strategies to ensure the best ROI (adaptation to market trends) and apply further stabilization (month-to-month growth numbers identified).
When you join Entourage Management Services, we will provide you with an experienced Account Manager who will be your direct point of contact with us. Your Account Manager will work with you to clarify your unique goals, and will develop a strategy to reach your objectives.
All of our Account Managers are trained the Entourage way…
- They work for us (not an outsourced agency).
- Are well-versed in all Blueprint Series concepts.
- Have current Amazon accreditation.
- Attend weekly team meetings and get ongoing education.
Your Account Manager will have the same dedication to the quality of service you’ve come to
expect from PPC Entourage.
Your Account Manager will check in with you at a minimum of once per week, and you’ll also get
monthly calls with them to discuss progress, adjust goals and budgets, etc. EMS clients are also
entitled to exclusive 30 minute Strategy Sessions with Mike Zagare (2 per year).
How many parent SKU’s would you like us to manage?
How much do I need?
- Audits of Your Current PPC Campaigns
- Campaign Optimization
- Search Term Expansion
- Listing Audit & Recommendation
- Keyword Research & Expansion
Things to Know.
Here are some helpful tips as you take the next step on your journey toward Amazon success.
- All Entourage Management Services clients receive free PPC Entourage, Entourage Spotlight, and Entourage Margins software
- While EMS isn’t specifically designed for launching new products, we’re happy to be a part of your launch strategy! Please keep in mind that products with low reviews will typically have a lower initial conversion rate due to lack of social-proof.
- Entourage Management Services also helps you to improve your overall conversion rate by auditing your listings. The best advertising in the world will fail if traffic is being sent to a poor listing - let EMS help to improve conversions and generate more revenue.