Marketers traditionally use A/B testing to compare two versions of a website, and identify which version performs better. But don’t be mistaken – that’s not all that A/B testing is good for. Amazon sellers can also use Amazon AB testing to evaluate different versions of their product listings, and figure out which listing they should […]
If you’re venturing into the world of Amazon PPC ads for the first time, you’ve probably got plenty of questions on your mind. How do you figure out your monthly ad budget? What bidding strategy should you use? How do Amazon PPC ads differ from Google AdWords? In this article, we answer all that, and […]
The road to becoming successful and then maintaining that success as an Amazon seller is paved by creating an ever-expanding arsenal of tools, resources and strategies that build awareness for your brand, the uniqueness of the products you offer and clearly communicates the benefits they will convey once purchased. Whether you are trying to gain […]
Each day, the average consumer receives an ever-increasing number of advertisements vying for their attention (for some this occurs literally from the time they wake up until the time they close their eyes at the end of their day). The challenge for every Amazon seller is how to cut through this daily barrage of ads […]
If you wish to have a successful business that is part of the constantly growing, ravenous beast that is global e-commerce today, selling on Amazon is no longer an option, but a necessity. As the premier American multinational e-commerce company, headquartered in Seattle, Washington, Amazon employed 566,400 full-time and part-time employees, in 2017. With its […]
New Badge Unlocked. Click here to see Badges